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Do you know the true ROI of your social-media marketing efforts?
Making data-driven marketing decisions is smart.
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In this white paper, you’ll learn how using a mix of tried-and-true formulas, along with first-hand observations, can help you track what you get in return for some popular types of marketing campaigns – including social-media driven contests and similar promotions.
You’ll also learn about the three metrics marketers use to evaluate ROI:
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Brand Awareness
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Brand Engagement
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Word of Mouth
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What’s more, you’ll understand why these metrics are all more important than numbers.
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